Understanding the Importance of Email Subject Lines

Email subject lines are more than just a summary of your email content. They are the gateway to your message, the hook that entices your audience to read further. In the crowded inbox of your subscribers, a cool and catchy subject line can make your email stand out.

Moreover, a well-crafted subject line can significantly improve your email open rates. It can spark curiosity, evoke emotions, and create a sense of urgency, compelling your subscribers to open your email.

Characteristics of Cool Email Subject Lines

So, what makes an email subject line cool and compelling? Let’s explore some key characteristics.

Personalization

Personalized email subject lines can increase open rates by 26%. Including the recipient’s name or other personal details can make your email feel more relevant and engaging.

For instance, “John, check out these exclusive deals for you!” sounds more appealing than a generic “Check out our exclusive deals”.

Clarity and Conciseness

Keep your subject lines short and clear. With most people checking emails on mobile devices, longer subject lines might get cut off. Aim for 50 characters or less to ensure your entire message is visible.

Moreover, clear and concise subject lines are easier to understand and can convey your message effectively. For example, “Flash Sale: 50% Off All Items Today Only!” is short, clear, and creates a sense of urgency.

Creating Cool Email Subject Lines: A Step-by-Step Guide

Now that we understand the importance and characteristics of cool email subject lines, let’s look at how you can create them for your online business.

Step 1: Know Your Audience

Understanding your audience is the first step in crafting compelling subject lines. What are their interests? What kind of language do they use? What motivates them to take action?

Use this information to create subject lines that resonate with your audience. For example, if your audience is young and trendy, a subject line like “Get the latest fashion trends before anyone else!” might be appealing.

Step 2: Use Power Words

Power words are persuasive words that trigger an emotional response. They can make your subject lines more enticing and compelling.

For example, words like “exclusive”, “limited”, “urgent”, or “secret” can create a sense of urgency or exclusivity, encouraging your subscribers to open your email.

Step 3: Test and Optimize

Finally, don’t forget to test and optimize your subject lines. Use A/B testing to compare the performance of different subject lines and find out what works best for your audience.

Remember, what works for one business might not work for another. So, keep testing, learning, and optimizing to create the coolest email subject lines for your online business.

Examples of Engaging Subject Lines

1. Ask a Question: One of the most effective ways to grab attention is by asking a question in your subject line. Not only does it pique curiosity but it also encourages readers to open your email to find out the answer. For example, “Are you making this mistake in your business?”
2. Use Emojis: Emojis are a fun and playful way to add some visual interest to your subject line. They also make your email stand out in a crowded inbox. Just make sure to use relevant emojis that align with your message. For instance, “ Your Business is about to take off!”
3. Offer a Benefit: Another effective strategy is to offer a benefit in your subject line. People are more likely to open an email if they believe it will help them in some way. For example, “Get Free Shipping on Your Next Order” or “Exclusive Tips for Growing Your Business”.
4. Create Urgency: Creating a sense of urgency in your subject line can encourage readers to take immediate action. Use phrases like “Last Chance” or “Limited Time Offer” to create a sense of scarcity. For instance, “Don’t Miss Out on Our Flash Sale”.
5. Personalize Your Subject Lines: Personalization is key to getting your emails noticed. Use email marketing software to personalize your subject lines with the recipient’s name or location. This shows that you value your subscribers and are speaking directly to them. For example, “John, Check out our latest product line” or “Summer Deals in Orlando Only”.

Conclusion

Crafting cool email subject lines is both an art and a science. It requires creativity to come up with catchy phrases and analytical skills to test and optimize them.

With the right approach and continuous effort, you can create compelling subject lines that not only boost your open rates but also engage and delight your audience, contributing to the success of your online business.

Are you interested in finding out more? Browse the rest of our blog for other marketing tips. If you’re ready to create your first email, survey, sign-up form, or landing page then register for a free trial to get the tools you need to build powerful marketing campaigns!

The post Cool Email Subject Lines for Your Online Business appeared first on VerticalResponse.

The National Retail Federation’s 2019 annual report states that back-to-college and back-to-school shopping are set to reach $80.7 billion this year, while families with children in K-12 plan to spend an average $696.70. That’s up from $684.79 in 2018 and tops the previous record of $688.62 set in 2012. Since most spending goes to clothing, accessories and electronics, don’t be afraid to raise your hand and get some of the profits if your business is in these industries.

Though August is the biggest month for back-to-school deals, stores are starting earlier each year. According to Deloitte, from late July to early August, approximately 90 percent of back-to-school shoppers are expected to start filling their carts. That doesn’t mean it’s too late to promote back-to-school, however.

So, start ramping up your sales (and increasing your profits) with discounts, social posts and emails to communicate your deals. Here’s how to ace your subject lines.

Back-to-school subject lines that add up to great sales

Whether you’re promoting a sale or wishing students the best for the new academic year, keep it smart and keep it classy! Here are some back-to-school email marketing ideas worth noting:

• Spend $15, save $5 on ALL your back-to-school basics. | Dollar General
• Make the Grade: Back-to-School Favorites Up to 65% Off | DiscountMags.com
• Fun new ways to help kids learn back-to-school routines | Really Good Stuff
• Turn Heads! Get “A+” Gear For “Back-To-School” Excursions! | Morris 4×4 Center
• Cheat sheet! Our editors curated this: Back-to-school style | Dash & Albert Rugs
• Your cheat sheet for seats. Styles under $200 | Wayfair
• Back-to-school checklist. Take notes! | BoxLunch
• Let us help you carry that | Billabong

Plus, back-to-school subject lines from the VerticalResponse class

Because we’re always on the hunt for extra credit, we had to do more. Use these as is or add your own spin to make them meaningful for your business. After all, you don’t want to be the only business who shows up late to the first day of school.

• 3 reasons why you should shop after July
• The kind of math we like: 50% off EVERYTHING
• You’re our top pick! See our back-to-school sporting bundles.
• Better than a sunny day … this Sunday sale takes care of last-minute shoppers
• You can skip class, but don’t skip this crazy deal!
• Back at it in the newest backpacks this year.
• Be a teacher’s pet. ALL produce on sale, this week only!
• We won’t tell if you cheat — 90% (off) is too good to pass up

Utilize back-to-school shopping as your mid-year email marketing boost. By engaging your audience with strong subject lines, you’ll increase sales while giving students one last thing to look forward to.

The post Grade A subject lines for back-to-school season appeared first on VerticalResponse.

While 27 percent of Fourth of July shoppers plan to purchase patriotic merchandise, you don’t have to sell star-spangled products to capitalize on this major consumer holiday . Your audience is looking for July 4th-themed sales. In 2018, consumers planned to spend an average of $75.35 on the Fourth of July call to action july email template. Do you operate a local grocery store, run a catering service or sell food and drinks? It’s especially important for you to reach out to potential customers. open an email july email subject lines 4th of july messages happy independence day america. Last year, Independence Day food sales were projected to hit a staggering $6.9 billion.

Make sure you’re ready for those shoppers with seasonal emails that capture their attention. Be part of their long weekend by celebrating with subject lines full of summer spirit. Check out 20 of our favorites for a spark of inspiration:

• Grilling Secrets from the Pros – 4th of July party menu | Fine Cooking
• O-oh say can you see, tons of awesome new gifts? | BoxLunch
• Cue the fireworks! (Hint: this sale ends today) | Gap Factory
• Go Fourth in Red, White, & Shoes | Sperry
• This is better than fireworks | J.Crew Factory
• Life, liberty, and the pursuit of savings! Shop our July 4th deals | eBay
• A 3-ingredient trifle you MUST make this weekend | Domino Sugar
• FireWork this 4th of July sale (while you still can) | Society6
• America’s Pastime on the 4th of July | SF Giants
• Happy B-day, America | Chubbies
• Baby UR a firework | Lime Crime Makeup
• Ready to fire up your July 4th? | Lumosity
• Flag this: $6 styles + EXTRA 50% off | LOFT
• 4th of July deals from $4 |Old Navy
• Celebrate your independence | Etsy
• Start your July 4th weekend with BUY MORE SAVE MORE | Pottery Barn
• 10 budget-friendly July 4 getaways | ShermansTravel
• Here’s to a Fun and Festive Fourth | Vudu
• What are you wearing for July 4th? One of these shirts, duh | Woot.com
• 6 Big-Batch Cocktail Recipes for the Fourth of July | Liquor.com

And for the grand finale

Before you head to those barbecues, have a look at these 20 examples you can customize for your business:

• Start the Fourth with a bang — check out these deals!
• Celebrate the red, white and YOU — treat yourself with these July 4th deals
• On America’s birthday, YOU get a gift — 40% off!
• The land of the (buy one, get one) free
• 7 quick recipes that will free up your time this 4th of July
• We saved our best sales for a free day
• Be independent: 3 things to do if you’re spending the 4th alone
• To grill or not to grill? 9 simple recipes to help you host without missing out on the fun
• Bring on the fireworks: This deal will have you fired up
• The biggest bang for your buck: 4th of July-inspired outfits, 50% off
• Create a spark with these new products
• Enjoy the long weekend without ending up short on cash
• By the dawn’s early light, these awesome sales are starting!
• The land of the free and the home of this sale: Don’t miss out
• Celebrate freedom with products that don’t depend on a large budget
• Show your pride by shopping all things red, white and blue!
• 4 deals that save time and money, so that you’re free to spend time with your people
• Miss Independen[ce Day]: The sale you need
• Our flaming-hot guide to the 4th of July will compete with your fireworks
• We salute you … for saving money with these 4th of July sales

No matter what you choose to say in your email campaign, keep it light, fun and relevant. Make your email a pleasant part of Independence Day that your subscribers enjoy reading as much as they enjoy a hot dog fresh off the grill.

open rates celebrated independence day happy fourth of july 4th of july email july email subject lines men and women free shipping independence day email fourth of july email happy 4th of july 4th of july messages special day email designs july greetings messages july messages to clients fourth of july messages god bless america great fourth of july family and friends american flag significant day july messages to clients.

The post 4th of July Email to Clients | Fourth of July subject lines to spark your customers’ interest appeared first on VerticalResponse.

• The Countdown to Memorial Day Sale starts now | J.Crew
• Chill, Grill & SHOP! 50% Off ALL Dresses & Rompers! | Charlotte Russe
• Salute-worthy savings in honor of Memorial Day | Wayfair
• Sun’s out, sale’s (back) on | LOFT
• Knock Knock. It’s Memorial Day Doorbusters | Michaels
• Plan your staycation! Extra 15% off bed & bath at our Memorial Day Sale | Macy’s Home
• We are OPEN Memorial Day Monday | Menlo Pilates & Yoga
• Plans for Memorial Day? | Thousand Trails Campgrounds
• Order Your Post Memorial Day Recovery Kit Now | Project Juice
• Final Hours to Shop the Memorial Day Sale | Solid & Striped
• Memorial Day = Memorable Savings | Woodwind & Brasswind

BONUS: 13 subject lines to customize for your Memorial Day email marketing campaigns

1. A long sale for a long weekend
2. Start saving on the unofficial start of summer
3. Stars, stripes & savings
4. Your 3-day weekend just got better
5. Save and get in a summer state of mind
6. It’s time for grillin’, chillin’ and fillin’ your shopping cart
7. Our sale is worth relishing
8. Big deals for your big 3-day weekend!
9. Save 50% on these Memorial Day markdowns
10. 3 HUGE sales for the 3-day weekend
11. Remember the day with these sales
12. Take an extra 27% off on May 27
13. Take your party outside: 30% off, this weekend only!

Get ready for Memorial Day sales with a standout Memorial Day Sale email! subject line happy memorial day memorial day email campaigns. Whether it’s through a subject line that wishes your subscribers a “Happy Memorial Day” or by offering “Free Shipping on all orders,” your email marketing campaigns can make a big impact. day only memorial day deals memorial day email campaigns. Use Memorial Day savings to create a sense of urgency and encourage customers to take advantage of the limited time offer. And, don’t forget to include the red, white, and blue color scheme to drive home the festive spirit of the Memorial Day event. Make the most out of Memorial Day weekend with a well-crafted that drives sales and engages your subscribers.

The post 13 subject lines to celebrate Memorial Day Sale Email appeared first on VerticalResponse.

So, how do you write funny subject lines? Since hiring Amy Schumer or John Oliver is probably out of the question, you’ll have to channel your own inner comedian. Don’t worry; we’ll help you find your funny bone. We have four tips that will make it easier to create chuckle-worthy subject lines. But, before we start, here are some funny subject lines to use as inspiration:

• OpenTable: Licking your phone never tasted so good
• Chubbies: Cruisin’ for a jacuzzin’
• Travelocity: Need a day at the beach? Just scratch n’ sniff your way to paradise…
• Dollar Flight Club: You entered the giveaway! We love you
• Old Navy: It’s official: you CAN wear white (no stain stick required)
• Uniqlo: “Is that new? I love it!” – Everyone
• Bright Cellars: Heads up! We created a newsletter for winos just like you.
• Groupon: Deals That Make Us Proud (Unlike Our Nephew, Steve)
• Eater Boston: Where to Drink Beer Right Now (Sent at 6:45 am on a Wednesday)
• Fabletics: Your Butt Will Look Great in These Workout Pants
• Taco Bell: Keep your pants on! We’re revealing our new Naked Chicken Chalupa NOW.
• UrbanDaddy: You’ve Changed
• Influitive: So I’ll pick you up at 7?
• BloomThat: Better than a pumpkin spice latte!
• Petco: This email is littered with options
• The Bold Italic: Just Pho You: Where to Eat SF’s Best Pho
• Sur La Table: Can We Cut In? Top-Rated Knives up to 60% off
• The Muse: We Like Being Used
• BuzzFeed: Yes, We’re Still Talking About Kim Kardashian’s Butt
• Groupon: There are no deals in this email
• Warby Parker: Pairs nicely with spreadsheets
• The Hustle: Oh boix, La Croix
• NightLife at the California Academy of Sciences: Show Us Yours and We’ll Show You Ours
• Baby Bump: Yes, I’m Pregnant. You Can Stop Staring At My Belly Now.
• Benefit Cosmetics: Do you like to watch?

Tips for writing amusing subject lines:

1. Connect things that don’t go together

To get subscribers to crack a smile and click open on your email, try combining two things that may not necessarily fit together. The “Pairs nicely with spreadsheets” subject line from Warby Parker is a good example. Try to combine your product or service with something out of the ordinary. For example, an online retailer could connect hip trends to the older generation. A subject line like, “10 trendy styles even your grandmother thinks are on fire,” could get a smile from your readers and encourage customers of all generations to open your email.

2. Use movies and song titles

Draw inspiration from movie quotes, song titles and infamous TV or internet moments. Think of movies that relate to your business or famous quotes that you could incorporate into your subject line. For example, a dating service could reference the movie title “To All the Boys I’ve Loved Before” in a subject line. A spa or salon could weave in the movie title “Inside Out.” A landscaping business could reference the online game Angry Birds. A local pub could use “Seinfeld”‘s Kramer quote, “These pretzels are makin’ me thirsty.”

3. Keep an eye on celebrity happenings

If you’re not into celebrity gossip, we won’t force you to read tabloids. But celebrities are always good for a faux pas here and there. From fashion fails on the red carpet to whatever the Kardashians are currently up to, Hollywood can provide material for a subject line or two.

4. Be blunt

Sometimes stating the obvious is funny. People tend to skirt some issues and sugarcoat others to avoid hurt feelings. But it’s okay to be brutally honest on occasion, as long it’s appropriate for your business. The subject line from WorkLife, “Everyone Hates The Boss. Learn How to Smile Through It,” is a good example.

Try something similar with your business. For example, a restaurant could say, “We promise not to ask how it tastes when your mouth is full.” Accountants can play up how awful paying taxes is by referencing the famous Ben Franklin quote, “In this world nothing can be said to be certain, except death and taxes.” An auto repair service can talk about running on empty. Tell your audience the brutal truth and explain how your business can help.

A few words of caution

Humorous subject lines have a lot of benefits, but there are a few rules you’ll want to stick to.

Don’t be offensive

If you take a joke too far, you can offend your audience. If you think your subject line is borderline offensive, don’t send it. Since humor is subjective, it’s always a good idea to run your subject line by another colleague to make sure you’re not crossing the line. Also, politics are risky and divisive. Political humor may alienate a segment of your audience, so use extreme caution here.

Don’t stray from your company’s voice

You’ve worked hard to create a voice and tone for your brand. That voice can certainly have a dash of humor, but don’t stray too far. Keep your voice true to your brand.

Know your audience

Where do your customers live? How old are they? Do they skew male or female? Knowing this demographic information can give you a good idea of which cultural references will land and which terms to use.

Humor is just another tool

As always, you want your email content and subject lines to be diverse. In other words, you don’t have to make your contacts laugh with every email. While humor is a powerful tool, consider it one more tactic to have in your marketing toolbox — not something you have to use every time.

Whether you’re sending sales emails or promotion emails, adding a touch of humor can help your message stand out in a crowded inbox. But how do you write funny emails that still maintain a professional tone? That’s where we come in.

We’ve compiled a list of 25 comical subject lines that will grab your target audience’s attention and have them eager to open your email. From dad jokes to pop culture references (think Star Wars), there’s something for everyone. And the best part? These subject lines can be adapted to fit any type of email, from a promotion email to a simple update.

But a funny subject line is just the beginning. avoid political jokes open rates blog post send funny emails good emails funny email subject lines sense of humor funny newsletters. The opening line of your email is equally important. It sets the tone for the rest of the message and can make or break the success of your funny email. That’s why we’ve included some tips for writing funny opening lines that will have your recipients laughing and engaged.

So, what makes a good funny email? It’s all about finding the right balance between humor and professionalism. You don’t want to be too over-the-top or offensive, but a good dose of subtle humor can go a long way. Consider your target audience and what type of humor resonates with them. Is it dad jokes, pop culture references, or something else?

In addition to subject lines and opening lines, we’ve also included some tips for adding humor throughout the rest of your email. From using funny images and GIFs to incorporating good old-fashioned puns, there are plenty of ways to bring the laughs.

Remember, the ultimate goal of your funny email is to engage your target audience and encourage a quick response. So, don’t be afraid to get creative and have a little fun with it! Just be sure to include a clear call-to-action (CTA) button for your recipients to follow up with you.

In conclusion, with these tips for writing funny professional emails and our list of comical subject lines, you’re well on your way to creating emails that will stand out in your recipient’s inbox. So, what are you waiting for? Start experimenting with humor today and see the results for yourself!

The post 25 comical subject lines + tips for funny email ideas appeared first on VerticalResponse.

This February, spread love through email

Get your business in on the action. And just in case you need inspiration, we handpicked 16 of our favorite Valentine’s Day subject lines to get you going. Remember, not every Valentine’s email needs to be romance-focused. Valentine’s can be equally shared by friends and families, singles and couples, florists and restaurants, retailers and more!

1. Chocolates for Valentine’s Day? You can do better… — YOOX
2. Those who scare together, stay together — Hot Topic
3. You’ll this! — PhotoBarn
4. Valentine’s Day… and this time it’s personal — Brookstone
5. Our Valentine’s Day Gift Guide — The MET
6. Find a gift that fits for Valentine’s Day | Fitbit
7. Sip. Savor. Love. | Special Valentine’s Day Offer — illy
8. Gift Ideas To Love — Original Penguin
9. Love The One You’re With (Valentine’s Day Gifts For All) | Gilt City
10. We’ve Got You Covered — Gentleman’s Box
11. You’re a Catch! New Valentine’s Cards —  Scribbler
12. Love at first sight — Misha Nonoo
13. Cupid Rhymes With Stupid — SinglesSwag
14. No Partner? No Problem. Shop Valentine’s Gifts To Give Yourself — The RealReal
15. A Gift From Your Secret Admirer. Hint: Free Shipping — Dot & Bo
16. Will you be our Galentine?  — Lauren James Co.

Whether you’re sending a promotion, sales reminder or just saying “Hello and Happy Valentine’s,” be sure to keep your subject lines short and, most of all, sweet!

Valentine’s Day is a special occasion that is celebrated worldwide and brings a lot of opportunities for businesses to showcase their products and services. One of the most effective ways to reach out to customers is through email marketing and a crucial aspect of it is the email subject line. It’s important to craft subject lines that are eye-catching and reflective of the occasion. Some examples of Valentine’s Day email subject lines could be “Show your love with our Valentine’s Day gift guide”, “Last minute Valentine’s gift ideas for your special someone”, “Don’t forget your Valentine – Shop now for the perfect gift”, “Roses are red, violets are blue, today is Valentine’s Day, what will you do?”. Email design can also play a role in attracting customers and increasing open rates. By offering special Valentine’s Day deals and promotions, businesses can entice customers and drive sales. The key is to find a balance between creativity and relevance to make the most out of Valentine’s Day email marketing campaigns.

The post Fall in love: 16 sweet subject lines for Valentine’s Day appeared first on VerticalResponse.

Next to your 2019 goals, jot down ideas from these subject lines we love.

20 New Year’s Eve subject lines

1. Party on: dresses + jumpsuits — Nordstrom Rack
2. Don’t wear last year’s styles — Guess
3. New Year’s Eve: Your First Look for [2019] — Rent the Runway
4. New Year’s Resolutions — Fancy
5. Celebrate New Year’s in Neon — Amols’
6. Celebrate the Season – Holiday & New Year’s Eve Looks Are Here! — Glamour In Rose
7. It’s The Deal Of The Year… 22% Off ALL Orders Sitewide — FlashingBlinkyLights
8. Prepare for the End Times — SewVacDirect
9. Time to Celebrate with Champagne (Pop) — becca
10. New Year + New Magazines = An Inspired You — Stampington & Company
11. The end is here! $299 Limited-Run suits are gone when the ball drops — Indochino
12. Only a Few Hours Left Until [2019]! Celebrate with 20% Off — Showtime
13. Just for you: A New Year’s Eve treat (code inside) — Pottery Barn
14. Get your Last Minute New Year’s Eve Party Supplies — Party City
15. On The Eve Of A New Year — White + Warren
16. Glow up in these New Year’s Eve looks — Akira
17. New Year’s Eve Sale! Save 15% The Rest Of The Year — Dunkin’ Donuts Shop
18. 5 cocktails from around the world for New Year’s Eve — G Adventures EU
19. Snacks & gifts delivered by New Year’s Eve—order today! — Hickory Farms
20. The Best Stuff We Read, Did and Ate This Year — The Man Repeller

19 New Year’s Day subject lines

1. Boots & Sneakers: Start the year with the best! — Zappos
2. NEW Catalog. Travel ideas to Kick-off the NEW Year. Shop now. — Magellan’s
3. New Year, New Mac – Up To 70% Off MacBook Pro — TigerDirect
4. A new year brings new reasons to enjoy gourmet goodies. — Harry & David
5. New Year, New Beer 101 — CraftBeer.com
6. Fancy something new? — Wilko
7. Happy new year, happy new you — Marks and Spencer
8. The Secret to a Lasting New Year Glow (for FREE) — L’Occitane
9. Up to 30% off everything — BEST year ever starts now. — Swanson Health Products
10. Your Powerful New Beginning + Are You a Hot Mess? — Yoga Download
11. Keep your pack healthy and happy in the New Year — Petplan Pet Insurance
12. Reset & Refresh With Something New — White House Black Market
13. It’s A New Year And Here’s A Reason To Cheer! — Norwegian Cruise Line
14. Lackluster Hair Is Sooo Last Year — Paul Mitchell
15. The Year Is New (But This Sale Is Ending!) — The Land of Nod
16. Happy New Year! Resolve to Save More — Cole Haan
17. Back to reality tmrw Buy 1, Get 2 Free while you still can! — Urban Planet
18. The Cure for a New Year’s Hangover — Chemical Guys
19. New Year, Same Great Sale — Original Penguin

It’s the final countdown

Keep the party going by putting these subject lines into action right now. No matter your industry, the following ideas can get you pointed in the right direction: to a fruitful new year.

1. Start the year right with the right bites
2. Count your blessings (and your savings) with these last-minute deals
3. Savor the final tastes of 2018
4. Get a head start on your budget resolution with 50% off!
5. Hurry in! These deals won’t be around next year.
6. Ring in 2019 with a hearty toast: 20% off all artisan breads!
7. Say Yes to The Year: Your Final Chance For These 2018 Best Sellers
8. 2018, thanks for the memories. Let’s go out with a bang (and 20% off EVERYTHING).
9. Time flies when you’re shopping these sales. Don’t forget to check out before midnight!
10. It’s the night before the New Year and all through the store… are these hot deals
11. What’s that Clinking? It’s the Extra Change In Your Pocket.
12. These sales won’t last: an ode to 2018
13. Happy New Gear! Shop the Collection.
14. Like 2018, these products are going fast!
15. Final sales worth celebrating
16. The sale to end all sales: $20.18 off your purchase. Today only!
17. Save 50% before the ball drops!
18. Seconds left to end your year right: 60% off everything
19. Happy New Year! See what’s new here.

Whatever subject lines you choose to use, resolve to connect with your customers. And, don’t forget to celebrate your personal and business accomplishments. Cheers to a new year of email marketing possibilities!

The post Start the countdown: 20 New Year’s Eve and 19 New Year’s Day subject lines appeared first on VerticalResponse.

Holly jolly subject lines

1. Time to get what you really wanted for Christmas | Poprageous
2. Countdown to Christmas with 12 Days of Deals | Michaels
3. Sale on sale = Christmas comes early | Banana Republic
4. Christmas blues? We have the cure | Brit + Co
5. Ho-ho-hold up. You haven’t started your holiday shopping yet?! | Hot Topic
6. HOWLY SHIP! $5 BarkBoxes by Christmas | BarkBox
7. A last-minute gift for car lovers | AutoZone
8. The Holiday’s Greatest Hits | Nike
9. Who’d ya forget? Get to stores for 40% off | J.Crew
10. Here’s your holiday beauty how-to | Sephora
11. The gift every home will love | Nest
12. Santa’s Helpers: 20% off stocking stuffers | Zazzle Inc.
13. SLEIGH with 30% off holiday faves | Forever21
14. Happy Holidays! Time to open your gift | ASOS
15. Magical season, magical savings…30% off all faux fur! | Pottery Barn
16. 11 gift ideas. Something great for everyone on your list | Crate and Barrel
17. Tomorrow, we’re getting gifty | Everlane
18. It looks a little empty underneath that tree | BoxLunch
19. Glam gifts + perfect prices = match, made | Target
20. Let’s catch up before Santa gets here! | Uniqlo
21. Don’t panic, holiday procrastinators! There’s still time | Threadless
22. Psst, Santa — here’s what they really want | Sur La Table
23. What’s everyone getting this year? | Away
24. Rudolph to Runway: Holiday fashion | Etsy
25. Make that list, check it twice | eBags
26. Holiday steals that won’t land you on the naughty list! | Petco
27. We’re not procrastinators, we’re spontaneous | Crate & Barrel
28. Deck your shoe closet! Get 40% off ALL shoes! | Charlotte Russe

Santa Claus is coming to town — and so are more subject lines

Need to promote your annual holiday sale, event or fundraiser? Tailor these subject lines to suit your business’s needs.

Sales and promotions

1. Tree-mendous savings are waiting for you
2. Unwrap your gift — 50% off ends tonight
3. Happy holidays from our family to yours!
4. A sale yule love — 40% off everything!
5. You made our nice list — enjoy 30% off

Holiday events

1. Celebrate the holidays with us
2. Two words: Christmas. Party.
3. Rock around the Christmas tree with us
4. You’re invited: Stop by our very merry sales event
5. We ho-ho-hope you’ll be at our free workshop

Giving campaigns and fundraising

1. This holiday season, make an impact
2. Help us wrap up the year — give a gift
3. Spread holiday cheer — and hope
4. Give a gift, make a difference
5. We believe in the magic of giving

One more way to sleigh the holiday

As a business owner, you know just how busy this time of year can be. Reduce some of that stress by preparing your emails ahead of time. Once you’ve created a subject line that works for you, consider using an email automation tool such as VerticalResponse’s Autoresponders and Email Series. This will allow you to set up your emails when it’s convenient for you, and then have them sent automatically at the right time. Creating an email series during the holidays keeps your business top-of-mind and builds anticipation for upcoming sales and events.

In the busy holiday season, it can be a challenge to stand out in the crowded inboxes of your customers. That’s why having a catchy and attention-grabbing “Christmas email subject” line is so important. free shipping has been extended christmas shopping christmas email marketing.  Whether you’re promoting your business’s latest holiday offer, wishing your customers a Merry Christmas, or simply sending a festive update, having a well-crafted “christmas email subject” line can make all the difference in ensuring your email gets opened and read. To help you get started, take a look at the 40 hot holiday subject lines shared in our blog post. These ideas will inspire you to come up with a unique and eye-catching “Christmas email subject” that will help your email stand out this holiday season.

As we approach the end of the year, it’s important for businesses to take advantage of the holiday season by utilizing effective holiday email marketing strategies. The holiday season, starting from Black Friday and Cyber Monday to the 12 days of Christmas, presents a golden opportunity for businesses to drive sales and promote their products and services.

One crucial aspect of holiday email marketing is choosing the right Christmas email subject line to grab the attention of your target audience. An eye-catching and relevant subject line can day left greatly increase the open rates of your emails, which in turn can lead to more sales and conversions.

In order to maximize the potential of your holiday email marketing campaign, it’s essential to offer Christmas deals and promotions, such as free shipping, holiday gifts and special Christmas presents, to entice your subscribers to make a purchase. A Christmas gift guide, showcasing your top holiday gift suggestions, can also be a useful tool for holiday shoppers who are still deciding on what to buy.

Whether you’re a small business or a large corporation, make sure to utilize the semantically related words mentioned above in your holiday email marketing strategy. With the right combination of effective email subject lines and enticing offers, you can drive Christmas sales and make the most of the holiday season.

All it takes is a little preparation and creativity, and you’ll be sending holiday emails that stand out and help you achieve your seasonal marketing goals.

The post Christmas Email Subject | 40 hot holiday subject lines appeared first on VerticalResponse.

Season your subject line for every event

Thanksgiving

Thanksgiving weekend sales add spice to the holiday. Give thanks for your customers by giving them the deals they’re looking for. Some subject line ideas:

1. With a side of gratitude for our pets — PetSmart
2. Live the give — Toms
3. Wines That Go With Turkey (And All The Sides) — expressions of the vine
4. Happy Thanksgiving. Hot discount one week only. — Book keeping
5. Most Commonly Forgotten Thanksgiving Items — FreshDirect

Looking for even more Thanksgiving subject line ideas?

Black Friday

U.S. retailers earned a record $7.9 billion on Black Friday in 2017. To get in on the action, have a look at these Black Friday email subject lines:

1. Mystery Sale – How Much Will You Save — Forever 21
2. Don’t wait ’til tomorrow! Take up to 50% off our most popular inventions right now. — Quirky
3. FOMOBF: Fear of Missing Black Friday. The time is now. — Lucky Brand
4. Save 40% at our Black Friday Savings Event — Rockport
5. If You Open One Email This Black Friday… — Steve Madden

Cyber Monday

As the largest online sales day of the year, Cyber Monday is no time to power down. Instead, try these Cyber Monday email subject lines:

1. Buy One, Get One Free Continues with Cyber Monday — EyeBuyDirect
2. Take a break from Cyber Monday, have some Taco Bell — Taco Bell
3. Hurry, Only Hours Left for Cyber Monday Savings! — Sports Authority
4. Save big for Cyber Monday – give the gift of family — Ancestry.com
5. The $50 we owe you… — Urban Outfitters

Giving Tuesday

#GivingTuesday is an annual celebration focused on generosity and raising money for worthy causes. Get in on the good spirits with these subject lines:

1. $25 provides 100 meals — The St. Louis Area Foodbank
2. Plant 5,000 native trees to help wildlife — The National Wildlife Federation
3. There’s a sea lion pup who wants you to open this email — Oceana
4. Why the Cheerleaders Shaved Their Heads — LIVESTRONG Foundation
5. We cannot stop Alzheimer’s without you — UsAgainstAlzheimer’s

If you’re unsure where to start, focus on a realistic promotion for your business to run. Think about the value you provide and something that would make sense in your target customer’s wish list. For example, a sporting goods store might promote comfortable clothes to wear after the Thanksgiving meal, or perhaps Black Friday sales worth racing toward. Take a look at the below ideas, and consider how you could rework them to work for you. check out 35 great B2B subject lines

Inspiration is served

Thanksgiving

1. We’re thankful for you! And these hot sales…
2. Get stuffed from our newest offerings
3. 50% off? Talk about something to be grateful for
4. Serving up a dish of deals
5. A piece of the pie: Get a free bakery item on us

Black Friday

1. FriYay! See What We’re Eyeing This Year
2. Food coma? These sales will wake you up
3. Knock Knock! Open Up For Doorbusters
4. We waited all year to share these deals with you
5. We Can’t Keep Quiet Any Longer, Check Out Our Sale

Cyber Monday

1. Don’t break the bank, break the internet
2. Cyber Deals to Get You Psyched
3. All I want for Christmas is… 50% off the hottest toys
4. What a site! 40% off everything
5. Monday has never looked this good

Giving Tuesday

1. We’re almost there! Give now to help kids in need
2. It’s not too late to get involved in #GivingTuesday
3. Give the gift of impact
4. Your donation is matched to help more animals
5. Have TWICE the impact on Giving TWO-sday

Small Business Saturday

Not to be forgotten, this important day is dedicated to shopping small. Make the most of Small Business Saturday by running events or promotions. Then let people know about them through email. Some powerful subject lines:

1. Special savings coming this Saturday
2. Free cocoa when you Shop Small on Saturday
3. 30% off for supporting your local businesses
4. Celebrate this weekend at our Saturday event & giveaway
5. Save the Date: Small Business Saturday

This year, give thanks for the ability to communicate with customers. By creating subject lines that keep your customers content and clicking, you can create a season of giving, caring and sharing. So snuggle in with a cup of cider and plan your seasonal subject line menu.

The post 45 Thanksgiving weekend subject lines worth falling for appeared first on VerticalResponse.